Earned Media vs. Paid Media & Why Major Outlets Still Qualify for EB-1A/O-1 Applications
With increased scrutiny on media coverage used in EB1A and O-1 visa applications, many applicants are questioning whether outlets that carry advertisements or sponsored content can still be considered legitimate “earned media.” The short answer is yes. Here’s why this distinction matters. Understanding Earned vs. Paid Media The key difference isn’t whether an outlet accepts […]